When you’re working in automotive sales, how you dress can make a big difference in your career. For customers, the purchase of an automobile represents a significant investment. Often, they’re more likely to be comfortable making that investment with a salesperson that puts in the time and effort to look their very best. Plus, when you look sharp, you’ll feel confident—and confidence is something every good salesperson should have!
Fortunately, looking good doesn’t have to be hard. Here are a few wardrobe and grooming tips you can put into practice in order to excel in your career as an automotive salesperson.
Your Outfit Isn’t Complete Without the Appropriate Footwear
A disconcerting reality of the twenty-first century is the amount of time we spend looking down at our phones. While that may not be good for our posture, it does mean that potential customers are more likely to notice your shoes. So you better make sure they look good.
The trick to coordinating footwear and outfit is versatility. In all likelihood, you do not own as many pairs of shoes as you do outfits. Therefore, it is important that you include adaptable kicks to your shoe-rack. Two must-haves for salespeople are black and brown shoes. Black is considered by fashion experts as the most refined and sophisticated footwear color, while brown is recognized as the most versatile. With a pair of each, you’ll be able to complete just about any outfit.
Auto Sales College Is Not Beauty School, But Everyone Deserve a Nice Haircut
If you are considering an automotive sales career, you may also want to consider getting a nice haircut! If your hair is unkempt, then that can send the message to potential customers that you don’t take your job seriously. A good haircut, on the other hand, can help you project authority and confidence, which is just what people want to see in an automotive salesperson. However, keep in mind that it’s not so much the hairstyle that matters. Rather, it’s about upkeep. Determine what look best complements your appearance, ensure that your hair is well-groomed and styled, and you will be doing your career a favour.
Dressing Well Can Give You the Confidence You Need to Succeed in Automotive Sales
Whether your shoe rack, your hair, or your closet is concerned, the same general rule applies: it must be deliberate. In other words, you need to make an effort! Remember that dressing well is about more than worrying about how others see you—it’s about how you see yourself Taking pride in how you look is taking pride in yourself, and that is the foundation of confidence. When you feel and project confidence, potential customers are more likely to take you seriously and listen to what you’re saying. When you combine that confidence with the presentation and sales skills you’ll learn in auto sales college, you’ll be an unstoppable force on the showroom floor. So, the next time you’re out shopping, look for something that is comfortable and makes you look like you know what you’re doing.
Do you want a career in automotive sales?
Then check out the automotive sales training at Automotive Training Centres!